- Digital Marketing
Date
10 April, 2023
Client
MAS Elektronik
Category
Meta Ads & Amazon Marketing
Location
Germany

Challenge & Solution
MAS Elektronik had strong products but launches that fell flat — listings that didn't convert and ad spend without a clear return. finewerk rebuilt the launch funnel from the creative out, turning each release into a repeatable, profitable system.
- Flat product launches → a repeatable, data-driven launch system
- Low-converting listings → conversion-focused Amazon product graphics
- Wasted ad spend → precisely targeted, A/B-tested Meta Ads campaigns
Our Process
Every MAS Elektronik launch followed the same precision workflow. First, product and audience research — who buys, what triggers the click, and where the German electronics buyer makes the decision. Then high-converting Amazon graphics and infographics built to answer objections before they're raised. Next, Meta Ads campaigns structured around tested creative angles, tight audience targeting, and retargeting for warm buyers. Finally, continuous optimization: we read the data weekly, cut what didn't perform, and scaled what did — turning each launch into a repeatable, profitable system rather than a one-off push.


Result Driven
We don't measure success in impressions — we measure it in clicks that convert and launches that pay for themselves. Here's what precision delivered for MAS Elektronik:
- 34% higher product click-through rates across campaigns
- 6.2% conversion rate on paid ad traffic
- Conversion-optimized Amazon graphics & scroll-stopping Meta Ads creatives
