Shopify vs WooCommerce for German brands: the honest comparison

Shopify or WooCommerce for your German online shop? An honest comparison of cost, control, GDPR, payments and effort — with a clear recommendation.

How to get your business cited by ChatGPT and Perplexity: a 9-step checklist

A practical 9-step checklist to make your business appear in ChatGPT and Perplexity answers. No fluff — just what actually moves the needle.

The 27-point website audit we run on every client (do it yourself)

The exact 27-point website audit we run on every new client — grouped into performance, SEO/GEO, conversion and trust. Score your own site in an afternoon.

What is GEO? Generative Engine Optimisation explained for business owners (2026)

GEO (Generative Engine Optimisation) is how you get your business mentioned by ChatGPT, Perplexity and Google’s AI answers. Here’s what it is and where to start.